WSJ Daily Briefing Picks-up HawsGoodwin Commentary

Keep robo and traditional planning separate to succeed. Art Haws always felt there was an underserved market for financial advice in Nashville, but many individuals in the area didn’t have enough assets to make them profitable clients for most advisory firms, the Franklin, Tenn.-based financial adviser tells InvestmentNews. His firm is now serving smaller clients through Prosper, a digital advice service based on the automated offering from Charles Schwab Corp.SCHW +0.55% Mr. Haws suggests advisers market new automated platforms separately from their main financial planning operation in order to avoid cannibalizing existing clients.

View All News